Roller Skating Association International
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Schedule of Events

Below is the complete schedule of events for Sk8Expo. *Schedule subject to change. 

Monday, August 23

10 am - Registration Desk Opens
Come pick up your attendee badge and event program after you check into the hotel! 

3 - 5 pm: CPR Training
Join Sharon & Chris McMahon for this semiannual seminar where you will learn how to perform CPR in the event of an emergency at your skating center. Once complete, participants will receive three credit hours and will receive their CPR certification (or re-certification) from Danville Area Community College with certification mailed after the event is complete. Please check to make sure that your certification is not expired. If so, make sure to attend!

6 - 7 pm: Welcome Reception
Come join your fellow RSA members for cocktails and networking as we kick off Sk8Expo 2021!

Tuesday, August 24

7:30 - 8:30 am: Breakfast Bar
Grab some carbs and load up for an amazing day of education and trade show!

7:45 - 9:45 am: First Aid Seminar
Whether you have a child fall a break a limb, an adult having a heart-related issue, choking, or you’re dealing with everyday bumps and bruises, injuries at your rink can sometimes be a little scary. We want you to be prepared for these situations by knowing the basics in first aid treatment. Come learn what to do in these situations to provide the best care for your customers. Members will receive their certification or re-certification (required every two years) from Danville Area Community College with certification mailed after the event. Please check to make sure that your certification is not expired. If so, make sure to attend!

8:00 - 10:00 am: Trade Show
Join your fellow rink operators and experience a trade show of the roller skating industry. Meet with vendors and purchase the newest in this year’s products and services. 

10:00 - 10:30 am: RSA Updates
Join your President, Vice President and Executive Director as they update you on the state of the RSA and share new and upcoming plans, programs and partnerships.

10:30 - 12 pm: The Champion’s Code with Keynote Speaker, Ross Bernstein
The best-selling author of nearly 50 sports books, Ross Bernstein is an award-winning peak performance business speaker who has keynoted conferences on all seven continents for audiences as small as 10 and as large as 10,000. Ross’ program is all about the DNA of what makes champions in sports so unique and how that relates to business. His PowerPoint is full of amazing photos about inspirational sports stories and successful teams that tie into ethics and accountability, and about doing things the right way — with respect. There are reasons certain teams win consistently, whereas others don’t — and he explains why. It’s based largely on the “Good to Great” concept of how the best companies are able to separate themselves from the rest of the pack through servant leadership, creating a culture of excellence, developing deeper relationships, and by giving extraordinary customer service.

Learn how to:
  • Create a “culture of excellence” by giving extraordinary customer service.
  • Generate momentum by utilizing the “currency of karma.”
  • Follow their moral compasses to win “the right way,” with respect, ethics, and integrity.
  • Be better leaders and create more “buy-in” by embracing change and failure.
  • Evolve from “order takers” to “trusted partners” by enhancing the quality of their relationships.

Make sure to attend this engaging and informative keynote presentation at Sk8Expo!

12 - 1 pm: Lunch
Have lunch on us and network with your fellow rink operators, managers, and vendors!

1 - 1:30 pm: Trade Show
Join your fellow rink operators and experience a trade show of the roller skating industry. Meet with vendors and purchase the newest in this year’s products and services.

1:30 - 2 pm: STEM-in-Action
Join the United Skates of America team as they show you a sample lesson from their amazing STEM Roller Skating Educational Program. You’ll get to see just how the program operates and why you need to invest in this turn-key program to make more money, establish better relationships with local schools and help foster the love of roller skating in children that may not have been exposed to it before. If you are already part of the program, this will give you a better look at how to improve your own class lessons! 

2:00 - 2:45 pm: Trade Show
Join your fellow rink operators and experience a trade show of the roller skating industry. Meet with vendors and purchase the newest in this year’s products and services.

2:45 - 3:45 pm: Caught on Camera with Jerry Landers of IALDA
Ever wonder about the video cameras in your rink? Join Jerry Landers to learn how video can either help or hurt you as a business owner, as well as information about customer rights regarding viewing/requesting the video, and more. This is a must-attend risk management seminar!

3:45 - 4:45 pm - Get Social with Scott Salter - Part 1
Scott Salter continues to be one of the best and most popular presenters on the subject of social media - an area that everyone should be utilizing to market their business. Join him for two special seminars designed to help you demystify social media and up your online presence. 

4:45 - 5:15 pm - Trade Show and Prize Drawing
Join your fellow rink operators and experience a trade show of the roller skating industry. During our prize drawing, members will be winning a number of goodies from the RSA, vendors, sponsors or partners! Must be present to win. 

Wednesday, August 25

8:00 - 9:00 am - Breakfast Bar
Grab some carbs and load up for an amazing day of education, networking and trade show!

8:15 - 9:15 am - STEM Licensee Only 
Those members who participate in the STEM program will have an opportunity to sit in on this special seminar face-to-face with the developers of the program to discuss new marketing ideas, updates to the program, address questions you might have and teach you how to best utilize the materials provided to you. 

8:15 - 9:15 am - Trade Show
Join your fellow rink operators and experience a trade show of the roller skating industry. Meet with vendors and purchase the newest in this year’s products and services.

9:30 - 10:30 am - The Future with John Burchfield and Jessica Shutack of Astro Skate
Join two young, innovative managers, John Burchfield and Jessica Shutack, who operate one of the busiest roller rinks in the country - Astro Skate in Orlando, Florida. Listen in as they share how their fresh perspective brought new life - and incredible revenue dollars - to the skating center. 

10:30 - 11:45 am - Trade Show
Join your fellow rink operators and experience a trade show of the roller skating industry. Meet with vendors and purchase the newest in this year’s products and services.

11:45 - 12:15 pm- Brian McRedmond Pepsi & Soda Profitability
Join Brian McRedmond of Pepsico as he shares ideas and insights on how to utilize your soda to bring in more revenue throughout the year. 

12:15 - 1:15 pm - Lunch
Have lunch on us and network with your fellow rink operators, managers, and vendors!

1:15 - 2:15 pm - Trade Show
Join us for a final stroll through our trade show area to speak with vendors and learn about what’s new and available for your skating center.

2:15 - 3:15 pm - Get Social with Scott Salter - Part 2
Scott Salter continues to be one of the best and most popular presenters on the subject of social media - an area that everyone should be utilizing to market their business. Join him for two special seminars designed to help you demystify social media and up your online presence. 

3:15 - 4:15 pm- 2.5 Minute-to-Win-It Promotions - $100 in Cash Up for Grabs!
Join the Promotions Committee and potentially win $100 in 2.5 minutes! Bring with you your BEST promotion idea that you can give in 2.5 minutes. The audience will be voting on the best idea and the winner will receive $100 cash that day. You have 2.5 minutes to wow the crowd - anyone over 2.5 minutes is disqualified. Make sure to come prepared with your best idea to share!