All About Sk8 Expo

st 24-26, 2026
Margaritaville Beach Resort, Hollywood, Florida

EARLYBIRD DEADLINE: AUGUST 10

​Every year, the Roller Skating Association International brings the excitement to a sun-soaked Florida destination—and 2026 is no exception! This year, we’re turning up the fun at the stunning Margaritaville Beach Resort in Hollywood, Florida. Set against the backdrop of beautiful beaches and tropical vibes, this can’t-miss event combines valuable educational sessions for both new and veteran rink owners, a vibrant trade show with top vendors, and lively after-hours networking events. Don’t miss this chance to learn, connect, and relax—register today and get ready for a fin-tastic time in Hollywood Beach!

Thank you to our Corporate Sponsors

Event Details

To learn more about the event, click the + sign to expand each section. 
About the Hotel - Book Your Room
Discover new adventures, celebrate with friends and family, or indulge in a relaxing getaway at Margaritaville Hollywood Beach Resort. Nestled between the Atlantic Ocean and the Intracoastal Waterway, it’s unique “no worries” vibe thrives amid tropical tranquility and coastal luxury. The highly-activated resort, beachfront entertainment complex, and 369 guest rooms with waterfront views allow you to escape the everyday and simply chill.

Deadline to book: July 31, 2026
Room Rate: $199 per night with a $17.30/night resort fee
Phone: (954) 874-4444
Address: 1111 N Ocean Dr, Hollywood, FL 33019

Note: If you need to book a room OUTSIDE of the RSA's room block, make sure to call to place your order instead. Use code: Roller Skating Association ​
Event Registration
Registration fees include breakfast and lunch on Tuesday and Wednesday.

Earlybird Deadline: August 15th

Members Rates:
Earlybird rate: $300 
Onsite rate: $350 
Kids Under 12: $99 / Teens Age 13-17: $150

Nonmember Rates:
Earlybird rate: $600
Onsite rate: $650
Exhibitor Registration & Sponsorships
Booth Fee: RSM Members: $700 for one booth and admission for one (1) exhibitor for RSM members. (Includes table, table covering, seating for one, cocktail receptions, as well as breakfast and lunch for Tuesday and Wednesday.)

Non Member booth fees: Not an RSM member? Join as an RSM member for $472 today or purchase a booth for $1050 without membership. 

​Suitcasing/Outboarding: The RSA strictly prohibits solicitation, “suitcasing” or “outboarding” by attendees who conduct business at the conference and do not have an exhibit or sponsorship investment at the event. Any attendee or company who is observed to be suitcasing or outboarding will be given a warning and asked to stop their activity or leave.

Additional exhibit staff: $300 (Cannot be purchased without the purchase of a booth.)

Seminar Sponsorship: $1750 (Includes 1 additional exhibit staff & 5 min talk time at start of seminar. Exhibitor table NOT included.)

Margarita Sponsorship: $2000 for a Margarita Sponsorship for the Roller Skating Foundation's seminar: Money, Margaritas and Making a Difference on Tuesday at 5 pm​. Comes with 5 minutes of talk time. 

Booth Electricity: You will need to purchase electricity prior to the event. Click here to purchase. 

Register: Click here to register for your booth or sponsorship.

Booth selection: When registering for the event, you will be able to pick a booth from the pull down menu based on the numbers listed here. If a booth has already been selected by another company, it will show as “unavailable.” View the floor plan here.

Shipping Information: Items that require shipment should be sent to hotel. Click here to download the Hotel Exhibitor Agreement to pay for boxes, pallets, or crates in advance of shipping. 

Booth type: Booth setup includes a table, table covering and one chair. Booths are 6' tables and do not include pipe and drape and are set up in the conference room, hall and foyer. If you bought an additional exhibitor, it comes with an additional chair.

Setup: Setup will begin Monday, September 24 from 9 a.m. - 4 p.m. 

Teardown: Because booths are on the conference room floor and in the halls, we would like to ask you to stay for the duration of the event. Teardown will begin at the end of the day on Wednesday after all seminars are finished. A schedule of events will be available soon.
Schedule of Events
Manager & Future Operator Leadership Sessions
​This year, we will be hosting leadership sessions throughout the event that are reserved exclusively for current and aspiring general managers and future operators. See the schedule on the following pages for the exact times.
​
These interactive breakfast and lunch & learn sessions, moderated by Adrienne Van Houten, focus on the leadership skills that drive successful skating centers. Explore topics such as staffing, labor costs, employee development, community engagement, and operational excellence while networking with industry leaders.

Topics to include:
  • Staffing & Scheduling for Maximum Efficiency – Wednesday, From Clock in to Buy in
  • Labor Control & Cost Management – Tuesday, IALDA and What’s in Your Fridge; Wednesday, From Clock in to Buy in
  • Building an Engaged Team Culture – Tuesday, Marketing and What’s in Your Fridge; Wednesday, From Clock in to Buy in
  • Financial Performance & Profitability – Tuesday, What’s in Your Fridge;
  • Guest Experience & Operational Excellence – Tuesday, What’s in Your Fridge; Wednesday, Learn to Skate, Birthday Parties and Skate Maintenance;
  • Real-World Management Challenges and Solutions - Everything

Monday, August 24, 2026
9 AM – 4:30 PM — RSA Registration Desk Open: Catch the first wave of Sk8 Expo the moment you arrive. Stop by the registration desk to check in, pick up your badge, and grab the conference materials that will guide you through three unforgettable days. Our team will have everything you need to hit the ground rolling, from your full schedule to insider tips on making the most of the resort. Say hello, meet a few familiar faces, and settle into that Tropical Skate of Mind before the sessions begin.

9 AM - 4 PM: Vendor Set-Up: Exhibitors and vendors can set up their booth from 9 - 4 on Monday. 

10 AM – 12 PM — Life-Saving Skills: CPR Certification (Hemisphere Dancer): Safety never takes a vacation, and this hands-on certification makes sure your team is ready for anything. Earn your CPR certification through training built specifically for roller skating professionals and the fast-paced rink environment. You’ll practice the techniques that matter most, from recognizing an emergency to responding with confidence when every second counts. Walk out with a credential—and peace of mind—that protects your skaters, your staff, and your business.

1 – 4 PM — STEM Partner Only Boot Camp (Fins Left): Join us for an exciting 3-hour STEM Boot Camp designed to help you grow and strengthen your STEM program for the 2026–2027 school year!

During this interactive session, we’ll focus on proven strategies to increase enrollment, expand your reach, and maximize your program's success.

​Topics include:
  • Prospecting & Recruitment: Discover new ways to attract students and families through innovative STEM programming.
  • Sales & Marketing: Learn effective outreach and marketing strategies that generate results.
  • Operational Excellence: Implement best practices that improve efficiency and long-term success.
  • Growth Planning: Develop an action plan to make this your strongest STEM year yet.

Why Attend? Adding just 10 new STEM Field Trips could generate up to $20,000 in additional annual revenue for your program. We'll show you practical, actionable strategies to help make that goal a reality.
Don't miss this opportunity to collaborate, learn, and leave with ideas you can implement immediately. Together, let's make the 2026–2027 school year your most successful STEM year ever!

6 – 8 PM — Tropical Skate of Mind: Welcome Reception – (License to Chill Pool): Kick off your shoes and slip into island mode as we officially welcome you to Sk8 Expo. Join us poolside on the License to Chill Pool Deck for the reception that sets the tone for the entire event. Reconnect with old friends, meet the new faces shaping our industry, and let the best ideas flow over drinks and light bites beneath the Florida sky. It’s the perfect blend of business and beach—relaxed, energizing, and unmistakably Tropical Skate of Mind.

Tuesday, August 25, 2026
​7:45 AM – 4:30 PM — RSA Registration Desk Open: Haven’t checked in yet? Stop by anytime to pick up your credentials and conference materials, so you never miss a moment of the action.

7:30 – 9:00 AM — Continental Breakfast: Fuel up for a full day of learning with a complimentary breakfast and easy, casual networking alongside fellow rink owners and operators.

8 – 9:00 AM: Future Operator & Manager Breakfast 

7:45 – 9:45 AM — First Aid Certification: Complete your First Aid Certification through this professional course built around the real injuries and accident scenarios rink operators face—so your team is prepared for anything.

8:00 – 9:45 AM — Trade Show Opens: The doors swing open on the industry’s premier buying floor. Discover the newest equipment, technology, and services, and start the conversations that shape your next big purchase.

9:45 – 10:15 AM — RSA Update: Get the latest straight from the Roller Skating Association—legislative efforts, new member programs, and what’s ahead for our industry in the year to come.

10:15 – 11:15 AM — IALDA Managing Risk in Today’s Skating Environment: Risk, Liability & Legal Lessons: The legal experts of IALDA break down the cases, claims, and courtroom lessons every operator should know. Learn practical, proven ways to minimize liability and protect the business you’ve built.

11:15 AM – 12:15 PM — Trade Show: Head back to the floor for a deeper look at vendor offerings and one-on-one consultations.

12:15 - 1:15 PM: Future Operator & Manager Lunch and Learn 

12:15 – 1:15 PM — Lunch Break: Recharge over a relaxed meal, swap success stories, and fuel up for a powerhouse afternoon of education.

1:30 – 2:30 PM — Frank Kitchen Live Fresh and Active: Get out of your seat and into the energy. Keynote speaker Frank Kitchen—The Chef of Success—serves up a high-octane session on bringing health, hustle, and positive energy to your team and your floor every single day.

2:30 – 3:15 PM — Trade Show: Return to the exhibits to revisit your favorite booths and catch the vendors you may have missed earlier in the day.

3:15 – 4:00 PM — Scott Salter Presents: Big Results, Small Budget: 30 Marketing Ideas for Your Rink: You don’t need a big budget to make a big splash. Scott Salter rapid-fires 30 affordable, ready-to-launch marketing ideas designed to pack your sessions and grow your brand without draining your bottom line. BRING YOUR LAPTOP!

4 – 4:30 PM — Trade Show: The final show session of the day—lock in those last vendor conversations and grab the materials you’ll want for follow-ups back home.

4:30 – 5:30 PM — What’s in Your Fridge? (interactive seminar): Join us for a session on using the items that you have on hand to elevate your concessions offerings.

Wednesday, August 26, 2026
7:45 – 9 AM — Continental Breakfast: Start the final day strong with a complimentary breakfast and one more round of relaxed networking with the friends you’ve made all week.

8 AM – 5 PM — RSA Registration Desk Open: Last day, full speed. The registration desk is open all day for badges, materials, and any final questions before you head home.

8 - 9 AM: Future Operator & Manager Breakfast 

8 – 9:30 AM — Learn to Skate Certification Seminar: Earn your Learn to Skate Certification and bring home a proven curriculum that builds confident skaters, loyal families, and recurring weekday revenue.

8 – 9:30 AM — Trade Show: One of your last chances to walk the floor, compare options, and finalize deals directly with the vendors who power your rink.

9:30 – 10:15 AM — From Clock-In to Buy-In: Creating a Culture of Growth, Recognition & Results: Great teams aren’t hired—they’re built. Learn how to turn everyday employees into engaged, accountable team members through smart recognition, clear growth paths, and a culture that keeps your best people rolling with you.

10:15 – 11:15 AM — Trade Show: Back to the show floor to wrap up shopping and vendor meetings—be sure to trade contact info for those post-Expo follow-ups.

11:15 AM – 12 PM — Birthday Party Workshop: Ideas, Sales & Execution Panel Moderated by Frank Kitchen: Birthdays are the heartbeat of your rink’s revenue. This dynamic panel—moderated by Frank Kitchen—brings together operators to share what actually works for booking, upselling, and flawlessly executing parties that keep families coming back.

11:45 AM – 12:30 PM — Trade Show: Squeeze in those final exhibitor conversations and last-minute purchases before the show floor closes for 2026.

12:45 - 1:45 PM: Future Operator & Manager Lunch and Learn

12:45 – 1:45 PM — Lunch Break: Take a well-earned break, compare notes from the morning sessions, and gear up for a strong finish to the Expo.

1:45 – 2:45 PM — Trade Show (Final Hour): The last call on the floor. Don’t miss your final opportunity to secure show-only deals!

2:45 – 3:15 PM — Margaritas and Marketing: Understanding your National Roller Skating Month 2026 Marketing Toolkit: Unwrap your ready-to-use playbook for the industry’s biggest celebration. Get the graphics, promotions, and proven campaign ideas that drive packed sessions and headlines all month long.

3:15 – 4 PM — Keep Them Rolling Right: All Things Skate Maintenance with President Billy Thompson: RSA President Billy Thompson shares the hands-on maintenance know-how that keeps your fleet rolling, your skaters safe, and your replacement costs down. Practical tips you can put to work the moment you get home.

​4:15 – 5 PM — 30 AI Tips in 30 minutes! Save Time, Cut Costs, and Fill Sessions with Scott Salter: AI isn’t the future—it’s your newest team member. Scott Salter closes the Expo with 30 fast, practical ways to use AI to save hours, slash costs, and fill your floor, all in a single high-energy half hour. BRING YOUR LAPTOP!
Keynote Speaker
"LIVE F.R.E.S.H.™ CULTURE IN ACTION" WHERE TEAMS STOP TALKING ABOUT CULTURE AND START COOKING IT UP.
In this hands-on program, Frank Kitchen — The Chef of Success — moves professionals at every level out of their seats and into the kitchen, giving teams an immersive experience that brings the LIVE F.R.E.S.H.™ Framework to life inside their culture. Fueled by movement, music, and team challenges, participants don't just learn what a FRESH culture looks like — they see it, taste it, feel it, and build it together in real time.

This isn't play for the sake of play. It's a strategic recipe for clearing out expired ingredients, strengthening communication, and cooking up the kind of team culture that produces real, repeatable results.

WHAT PARTICIPANTS WILL EXPERIENCE
  • High energy activities that cook up a FRESH culture — not on a slide or taught from a stage, but put into action and experienced in real time
  • Moments of honest connection, shared laughter, and renewed trust that leave a lasting taste long after the session ends
  • Frank's signature culinary metaphors that turn every FRESH principle into a vivid, unforgettable lesson
  • A shared experience that becomes the recipe your team keeps coming back to long after the workshop ends

​WHAT THEY'LL WALK AWAY WITH
  • Proven recipes for cooking up genuine engagement — without forced fun or empty exercises
  • A recipe for stronger collaboration, communication, and accountability that teams can put to work the moment they leave the kitchen
  • Firsthand proof that play isn't a distraction — it's the secret ingredient that fuels real, measurable performance
  • Clear, immediate next steps to keep the FRESH culture they built in the program alive and cooking — because lasting culture shifts happen one day at a time.
Special Events
More information will be provided soon.
Frequently Asked Questions
How do I check in?
When you arrive, just go to RSA registration desk, grab your lanyard and head to the seminar room!

Is food included?
Breakfast and lunch will be served on both Tuesday and Wednesday. There will be a cocktail reception on Tuesday evening. During the evening, you are responsible for food - there are plenty of options available within walking distance to enjoy.

Is there a dress code for anything?
Nope! Wear whatever makes you comfortable. Pack for moderately cool meeting rooms and warm evenings outdoors.

Is there a trade show?
Yes. Throughout this two-day event, attendees will be given several breaks throughout the day in which they will be able to visit with vendors to make purchases and learn about new products and services.

Can I still get a booth or sponsorship?
Absolutely! All you need to do is visit www.rollerskating.com/sk8expo and scroll to the section marked Exhibitor Registration.

Can I get the room rate for a few nights prior to the event?
Yes! We have reserved several rooms ahead of Sk8Expo in the event that anyone wants to arrive early to enjoy the area. Rooms go fast, though!

If I have any questions, who do I contact?
Angela Tanner is our Assistant Executive Director and she is in charge of the event. She can be contacted at [email protected] or you can just call 317-347-2626 Ext. 102.
Nearby Food and Entertainment
Where to Eat Near Margaritaville Hollywood Beach Resort
One of the best perks of staying at Margaritaville Hollywood Beach Resort is that you’re steps from some of South Florida’s best oceanfront dining. From the resort’s own beachfront bars to hidden gems tucked along the Broadwalk, here are our favorite spots to grab a bite, a drink, and a sunset view — all within an easy walk or short drive.

Right at the Resort
  • Margaritaville Restaurant — You don’t have to go far for that laid-back island vibe. Right on the property, this is the place for frozen cocktails, jerk chicken wings, fish tacos, and a Parrothead atmosphere. Open early for breakfast and late for live music. (1111 N Ocean Dr)
  • LandShark Bar & Grill — The resort’s casual beachside bar, perfect for burgers, tacos, and a cold drink with your toes practically in the sand. Great for catching live music and ocean views. (1111 N Ocean Dr)

Along the Broadwalk (Easy Walk)
  • WHY NOT? — A beloved little beachfront gem with a surprisingly ambitious menu spanning Italian, sushi, and steak. Guests rave about the truffle gnocchi, the signature rolls, and friendly, attentive service — all at a reasonable price. (600 N Surf Rd)
  • Ocean Grill & Bar — A friendly, family-welcoming spot with fresh fish dishes, beachfront views, and great breakfast mimosas. Reasonably priced for its prime location. (707 N Broadwalk)
  • Ocean Alley Restaurant & Beach Bar — Open-air dining right on the boardwalk with pizzas, appetizers, strong margaritas, and a lively atmosphere that often features a DJ. A fun choice for groups. (900 N Broadwalk)
  • The Mermaid Queen — Set on the quieter end of the Broadwalk, this is the spot for excellent Mexican and fresh seafood — ceviche, tacos, guacamole, and creative cocktails with a beautiful, calmer ocean view. Great for date night or a relaxed family lunch. (300 S Broadwalk)
  • Broadwalk Restaurant on the Beach — A convenient, casual option for breakfast, pizza, and Italian-American classics with friendly service and outdoor seating along the Broadwalk. (1400 N Surf Rd)

Worth the Short Trip
  • Le Tub — A quirky, iconic waterfront hangout famous for its burgers and steamed shrimp. Grab a table right by the water and settle in for the view — it’s worth any wait. (1100 N Ocean Dr)
  • GG's Waterfront — A step up for a special dinner, with steaks, fresh seafood, oysters, and one of the best sunset happy hours around. Waterfront setting with an upscale-but-relaxed feel. (606 N Ocean Dr)
  • Billy's Stone Crab Restaurant — A South Florida institution for fine seafood. Come for the namesake stone crab, seafood towers, and crab cakes, served waterfront with a memorable, celebratory atmosphere. (400 N Ocean Dr)
  • Sunset Club Rooftop Restaurant & Lounge — Rooftop views, sushi, and cocktails at the nearby Costa Hollywood resort. A great choice for a sunset drink and small plates. (777 N Ocean Dr)
  • Terrazas at Lyfe — An oceanfront rooftop known for its lively atmosphere, Argentinian-style steaks, and popular bottomless-mimosa brunch. (4111 S Ocean Dr)
  • Tiki Tiki — A relaxed, tropical waterfront restaurant a bit further up the beach where you can even dock your boat. Fresh seafood, coconut shrimp, and great vibes. (6200 N Ocean Dr)

​Whether you’re craving fresh stone crab, a frozen margarita, or a laid-back burger by the water, everything you need for a great meal is right outside your door. Enjoy your stay!
Roller Skating Association.  All Rights Reserved.
6905 Corporate Drive | Indianapolis, IN 46278
Phone: (317) 347-2626 | sitemap